CONTENT & COMMERCE
Level-up your digital CX strategy
We bring content and commerce under one roof to give you the power to create personalized experiences your customers will love. Less scattered tech means more engagement and growth.
DIGITAL EXPERIENCE PLATFORM
What Is a Digital Experience Platform? DXP vs CMS explained
Create dynamic digital experiences
Stop managing multiple tools—start creating seamless experiences. With Core dna's digital experience platform, connect content, commerce, and automation in one place.
- Eliminate silos: Manage everything from a single, cloud-based platform.
- Deliver personalized experiences: Segment audiences & tailor content dynamically.
- Scale effortlessly: Future-proof architecture built for growth.
Empowering every team with one Platform
Reduce IT dependency, scale without limits, and drive revenue & engagement.
- Marketers: Total control over content, campaigns, and personalization—without coding.
- Developers: API-first and headless-ready for flexibility without maintenance headaches.
- Executives: A future-proof, scalable solution to streamline operations and maximize efficiency.
Core dna’s B2B eCommerce platform
Here’s why our tailored B2B eCommerce platform guarantees online success:
Unified content & commerce
Manage websites, blogs, landing pages, and online stores from one centralized platform.
Automation & workflows
Streamlined & automated workflows, from content publishing to interactions.
Seamless integrations
Connect to third-party tools, CRMs, and marketing platforms with Core dna’s API-first architecture.
Omnichannel delivery
Use real-time data to tailor experiences and deliver them across all channels.
The Core dna advantage
A Smarter Way to Manage Digital Experiences
Step 1: Manage
Create and organize digital content, eCommerce products, and customer data in one place.
Step 2: Automate
Leverage AI-driven workflows to streamline processes and optimize performance.
Step 3: Deliver
Publish content and engage customers across all digital channels effortlessly.
Step 4: Optimize
Gain insights with built-in analytics to refine your strategy and maximize ROI.
Complete digital experience platform
Complete platform with content, commerce and connections into your external systems.
CMS & eCommerce
Bridge content and commerce to deliver unified, engaging online digital experiences.
Tailored to your needs
Flexible, scalable, and customizable digital experiences that grow with your business.
B2B and B2C in one system
Unify B2B and B2C in a single platform, streamlining operations, personalization, and growth.
Create online forms and surveys
Engage with your visitors by creating forms and surveys and add them anywhere.
Industry specific features
A range of built-in industry features for Marketplaces, Franchises, Manufacturing and others.
Scaleable content & commerce
Manage multiple stores, complex catalogs and intricate workflows in one platform.
Featured digital experience posts
From our insights blog posts
GET STARTED
See how Core dna can work with your teams.
Frequently asked questions
Core dna is built as a continuously evolving solution, pioneering the new paradigm of design, build, and evolve when it comes to websites.
We invest heavily in research and development in order to regularly offer new products and upgrades. Our experienced staff have specialized skill sets and continuously provide invaluable knowledge and innovation, which is passed on to all of our users on an ongoing basis.
Core dna is an enterprise platform.
What this means is that all the aspects of the technology are provided for your business. There is no need for you or your team to develop or manage any technology or pay for added apps or plugins.
A platform that balances marketing and IT needs.
A Digital experience platform or DXP allows brands to deliver personalized content based on customer's digital footprint.
What Is Digital Experience Platform (DXP)?
A Digital Experience Platform (DXP) is an integrated software suite that enables organizations to create, manage, deliver and optimize digital experiences across channels and devices. It centralizes content, data and services so marketers, developers and business owners can collaborate on cohesive customer journeys. A DXP brings together content management, personalization, analytics and commerce tools under one roof, simplifying both creation and delivery.
Business Benefits & Impact of Digital Experience Platform
Here’s how Digital Experience Platform drives value for your business:
Digital experience platforms allow you to manage content on ever channel, including your websites, email, mobile apps, social media, and e-commerce sites. It also allows you to create and format content for every type of digitally-connected device, including IoT devices, in-store kiosks, mobile phones, tablets, and more. Digital experience platforms help you access customer data so you can continually refine your content strategy and improve customer acquisition and retention.
A DXP or Digital experience platform is a central technogical foundation to be built upon and to support the entire, continuous customer life cycle across all digital channels.
- From one platform, one login, brands and business can manage content, assets, and interactions across multiple different channels.
- It allows multichannel delivery via APIs of digital interactions across all touchpoints, including Iot, AR/VR, digital assistants and kiosks.
- It helps efficiently and effectively create, store, publish and optimize content for any channel – whether it’s a website,
mobile app, or social media page. - It's a platform where business and IT with various skills and responsibilities work together towards the common goal of customer experience improvement.
- It helps tracks user behavior on your websites, monitor key performance indicators (KPIs) in real time.
- It integrates with your tech stack for increased personalization and engagement with customers, and gather
customer insights from data analytics. - Here is how claude ai thinks of the Core dna DXP platform
